WHY ARE THERE SO MANY DIETS? (AND THE TRUTH ABOUT NUTRITION COACHING IN LAKELAND)
- Jake Foster

- Jan 31
- 2 min read
Wikipedia has an article entitled "List of Diets". I counted about 75 different ones until I gave up, and there were still eight other categories left.

Here is my take on why there are so many diets that currently flood the market:
New Diets Sell
About 45 million Americans try a new diet every year, and 95% don't stick to it. It sounds like a great market to capitalize on if you're thinking like a businessman.
That's why it's easy to get caught up in the $70 billion marketing machine when you're strolling down the supplement aisle at Southgate Publix. The U.S. is creating a new fad diet that promises to solve all of your problems with quick, easy solutions is a great way to make money.
Principles Don't Sell
No one wants to hear that getting fit is a slow process that requires discipline, sacrifice, consistency, and many ups and downs. That's countercultural.
People would rather hear that they can get results by simply eliminating a food group or following a diet for only 30 days. That's more America's style.
People Are Unique
Not all diets are "fad" diets created by someone looking to make money off our impatience. Nutrition is personal. Your relationship with food is shaped by whether you're grabbing a quick bite at Chop-Chop Shop or sitting down for a family meal in Dixieland. What works for a tech mogul in California might not work for a teacher in Lakeland.
People have different dietary preferences based on nature and nurture. Our culture, emotional relationship to food, family upbringing, etc., influence our nutrition as much as our genetics and physiology.
Here is the main takeaway
Learn nutritional principles, build consistency with them, and add complexity later.
... but you probably won't need it.
If you're tired of deciding which of the 75+ options and just want a plan that works for your life, that's what exactly we do. Book a Free Intro and let's build a nutrition and fitness strategy that actually fits your life.



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